Wednesday 24 October 2012

The Walt Disney Company is in the following businesses: theme parks Disney Cruise Line resort properties movie, video, and theatrical productions television broadcasting radio broadcasting musical recordings and sales of animation art Anaheim Mighty Ducks NHL franchise Anaheim Angels major league baseball franchise books and magazine publishing interactive software and Internet sites the Disney Store retail shops Given the above listing, would you say that Walt Disney's business lineup reflects a strategy of related or unrelated diversification? Explain your answer in terms of the extent to which the value chains of Disney's different businesses seem to have competitively valuable cross-business relationships.

Module 6 Discussion Forum B

In the Module 6 Discussion Forum B, post your response to the following discussion topic. Reply to at least two classmates' responses by the date indicated in the course Calendar.

The Walt Disney Company is in the following businesses:

  • theme parks
  • Disney Cruise Line
  • resort properties
  • movie, video, and theatrical productions
  • television broadcasting
  • radio broadcasting
  • musical recordings and sales of animation art
  • Anaheim Mighty Ducks NHL franchise
  • Anaheim Angels major league baseball franchise
  • books and magazine publishing
  • interactive software and Internet sites
  • the Disney Store retail shops

 

Given the above listing, would you say that Walt Disney's business lineup reflects a strategy of related or unrelated diversification? Explain your answer in terms of the extent to which the value chains of Disney's different businesses seem to have competitively valuable cross-business relationships.

 



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